Rewards that grow with you.
DVU are blockchain-issued reward units that appreciate in value as businesses grow. Earn them. Trade them. Watch them multiply.
Understanding DVU
What are Digital Value Units?
Digital Value Units (DVU) are blockchain-based reward units issued by businesses on the Cube platform. Unlike traditional loyalty points, DVU exist on-chain and can be traded on the Cube Exchange.
Each business issues their own DVU. Shop at Fashion Cube, earn Fashion DVU; order from Food Cube, earn Food DVU. Each DVU has its own market value based on the business's performance.
The revolutionary part: as a business grows, its DVU appreciates. Early customers who earned DVU when a business was small see their holdings grow as it succeeds. You're not just a customer — you're a stakeholder.
DVU vs Traditional Rewards
Fixed value. Expire. Can't transfer. Locked to one business. Devalue over time.
Appreciating value. Never expire. Fully tradeable. Cross-business utility. True ownership.
The DVU Lifecycle
How DVU works.
From earning to appreciation — the complete DVU journey.
Earn
Shop at any Cube and automatically earn that business's DVU. Campaigns offer boosted earning rates (2×–5× normal).
Hold
DVU is credited instantly to your Cube wallet. Track holdings and watch values move with business growth.
Trade
Swap DVU on the Cube Exchange. Trade one business's DVU for another, or convert to stablecoins — full liquidity, anytime.
Redeem
Spend DVU back at the issuing business for discounts, or use accumulated value across the Cube ecosystem.
The Core Innovation
How DVU appreciates.
Understanding the economics behind DVU value growth.
EcoSize Growth
EcoSize measures the total economic activity of a business. As transaction volume increases, the underlying value of that DVU increases proportionally.
Transaction VolumeFlow Capacity
Flow Capacity represents the liquidity and trading activity of a DVU. Higher flow means more market confidence and typically correlates with value appreciation.
Market LiquidityActivity Flow
Activity Flow tracks real-time engagement — purchases, trades, and redemptions. Active economies signal healthy businesses and drive DVU demand.
Real-time ActivityUtility
What can you do with DVU?
Redeem for Discounts
Use DVU at the issuing business for direct discounts on purchases. The redemption rate tracks current market value.
Trade on Exchange
Swap DVU for another business's DVU or convert to stablecoins on the Cube Exchange. Full control over your rewards.
Hold & Appreciate
Simply hold DVU and watch the value grow as businesses succeed. No action required — your loyalty compounds automatically.
Transfer to Friends
Send DVU to any Cube wallet. Gift rewards, split bills, or introduce friends to businesses you love.
Secured by the Cube blockchain
All DVU transactions recorded permanently
You control your keys and your DVU
View all activity on the public blockchain
DVU are issued on the Cube blockchain, ensuring true ownership, transparency, and security. Your rewards can never be arbitrarily devalued or revoked.
Start earning DVU today.
Download Cube, browse data-free, shop at any Cube, and earn DVU rewards that grow with the businesses you support.